From Hobbyist to Profitable CEO

I lost $20,000 my first year in business. Yep, true story. How’d we get there? Let me set the scene. It was early 2019, and I had started and shut down several failed businesses at this point. So, I decided to begin with a clean slate and open The Awakening. With my newfound determination to build a profitable business, I decided to hire a funnels and ads expert to kickstart my growth.

Long story short: we saw 0 results (not even one penny returned).

Now not only did I have another business on the brink of failure, but I also had over $20,000 in debt. I remember telling my husband that this was it. I would give myself until the end of the year to make things work otherwise I’d get another full time job. And it was at this point that the trajectory of my life and business would change forever. Because instead of looking to that expert, a course, or another resource to create my success, I was finally looking at myself. In this moment of desperation, I knew that I had to take massive responsibility for my own success. No one could do it for me. I went to the drawing board, and to my surprise I’d replaced my 9-5 income & scaled to a thriving 5-figure business in 5 months (after generating 0 profit for nearly 2 years)

What changed? I took ownership.

I stopped treating this business as a hobby and relying on other people to make my success. Instead, I took massive responsibility, cultivated deep self-trust, and started acting like the CEO I always wanted to be. And here we are 2 years later with a growing 6-figure business, growing team, thriving clientele, & more freedom & abundance than we ever thought possible. Let this be a reminder to you that nothing is off the table for you. You have the power in your hands right now to change your life and business forever. You won’t find the answer in a book, course, or funnel. You’ll find it within yourself.

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